What's missing in today's world is TOUGHNESS and GRIT. These two coaches work with the TOP PERFORMERS in the world to drive SUPERIOR PERFORMANCE. 

Coach Micheal Burt is considered the authority on activating the Prey Drive in people and teams around the world. Coach Burt defines Prey Drive in this context as “an instinctual ability to see something with the eyes optically or in the mind and have the persistence and intensity to pursue it.” Based on Micheal’s unique background as a former championship women’s basketball coach combined with his impressive ability to build a “competitive intelligence” in people, the 17X author uses a unique methodology to inner engineer people to compete at the highest levels. Coach Burt goes to work on all four parts of a person’s nature through building specific knowledge for the mind, impeccable skills for the body, intense desire for the heart, and a contagious confidence for the spirit. Currently Micheal is building and licensing “Greatness Factories” around the world, which are unique destination locations that combine “intentional collaboration” between members through inspired real estate, coaching programs, and a common desire to do something LEGENDARY.